MY JOURNEY TO WELLE MADE
More than a clever name.
I come from a long line of farmers and food entrepreneurs who for generations have grown, harvested, and processed their own fresh produce, millet and spices. As a child, I watched closely as my grandmother picked Moringa, Jute Leaves and other superfoods from our garden and cooked them down into delicious soups and stews. As a teen, I was my mother's sous-chef for years as she operated her own catering business in the US. In many ways, I've always known that I would return to the culinary world.
I was inspired to launch The Welle Made Co. to honor and celebrate my grandparents, Fatima and Abudu Beacher Welle, two of the most generous, audacious, and strong people I have ever known. Together, they taught me the importance of preserving culture, cultivating community, and the gift of connected. They embodied these principles everyday as the cornerstones of our tightly-knit family.
Food has always been at the center of my life - a tool to convene and to connect with people and cultures. I am delighted to share our iconic foods with you. Thanks for joining me in this journey!
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